WILLWAY is a community for creative industry professionals.
WILLWAY is a community for creative industry professionals. Our mission is to build stronger friendships, create opportunity and to organize our collective influence as a force for good.
While this group had been coming together, the vision for WILLWAY crystalized after a dinner in early 2018. A casual dinner conversation lead to a discussion about gun control reform, which lead to SPARK THE MARCH, an initiative that brought together some of the most influential artists in the world to support the kids leading MARCH FOR OUR LIVES.
The WILLWAY community is made up of people spanning entertainment, music, technology, hospitality and more in the LA area.
commitment to get artists involved
BOARD OF ADVISORS
Sandy Grushow, Previous Chairman of FOX Television
Rob Light, Head of Music at CAA
Amanda Groves, Plus Capital
Evan Lamberg, President of Universal Music Publishing Group
Like so many people
I came to Los Angeles for the first time in 2013 and had really settled down by early 2014. In Venice specifically, I've been shocked by how many great people live here but how often they don't hang out. At a dinner table pulled togehter by Evan Lamberg, it sparked a project that lead to some of the biggest artists in the world getting behind SPARK THE MARCH.
It's amazing what can happen around a dinner table with an open mind, great people
Monthly Community Events
Membership is by invitation through. Each member must be brought in. Each current member can only introduce three new members a year.
Niya Avery | Community Manager | Niya@WinstonHouse.com